Available for 2025 Advisory
Generic SEO blueprints often fail because they try to force unique businesses into pre-set boxes. My approach is granular: I build strategies based on actual market gaps and internal P&L goals. This ensures zero waste and maximum strategic alignment.
Deep-Dive Auditing
"Uncovering the 'truth' of the current search and LLM landscape."
CEO: Vision alignment and identification of market shifts.
CMO: Full landscape visibility and intent-gap identification.
CFO: Identification of wasted spend and high-leverage opportunities.
Synthesis & Prioritization
"Prioritizing actions based on projected business impact and resource efficiency."
CEO: Strategic moat building and category leadership.
CMO: A strategic roadmap built for brand authority.
CFO: Investment plan aligned with multi-quarter ROI projections.
Where processes are resource-heavy, I deploy AI-driven automation to reduce overhead and accelerate time-to-market.
Structural Launch
"Launching high-authority signals that search engines and LLMs trust."
CEO: Market expansion and institutional credibility.
CMO: Rapid deployment of authoritative brand signals.
CFO: Scalable execution with minimized manual friction.
Asset Protection
"Ensuring organic visibility remains a long-term, protected corporate asset."
CEO: Enterprise value protection and search dominance.
CMO: Market leadership and brand-first search dominance.
CFO: Risk mitigation and long-term equity protection.
As search algorithms shift from statistical keyword matching to LLM generative answers and retrieval-augmented generation (RAG), executive leadership requires precise vocabulary to govern organic initiatives.
The strategic practice of structuring machine-parsable ontologies, verifiable entity signals, and extractable content so AI engines (ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews) cite and recommend your brand.
Core Metric: Share of AI (LLM Mentions & Citations)Formatting passages with direct claim-assertion structures, explicit definitions, and standardized endpoints like /llms.txt to minimize AI hallucination and maximize retrieval probability.
Establishing persistent node identity across knowledge graphs (Wikidata, Schema.org, LinkedIn, industry indexes). Moving beyond keyword volume to owning topical and relational entities.
Core Metric: Knowledge Graph Entity VerificationTreating search visibility as a balance-sheet equity asset. Protecting corporate organic market share against algorithmic volatility, SERP real-estate shrinkage, and third-party platform disruption.
Core Metric: Multi-Quarter Organic Revenue ResilienceFabio Granata is an Organic Growth Strategist and Senior Director of SEO & GEO based in Barcelona, Spain. With 18+ years of international leadership across European and global markets, he engineers high-performance search architectures, Generative Engine Optimization (GEO), and boardroom-aligned acquisition systems.
Fabio Granata
Senior Director, SEO & GEO
Base: Barcelona, Catalonia, Spain
Specialization: Enterprise SEO, GEO, Entity Graphs
I replace vanity metrics with financial clarity. Every report is designed to answer one question: How does this impact the business?
Revenue growth, Share of AI (LLM), and Entity Citation Frequency.
Why the data shifted and how it affects the project growth forecast.
A prioritized list of next steps with estimated bottom-line impact.
"Strategy without execution is a hallucination. Execution without strategy is a financial liability. I deliver the bridge."
Proprietary Action Framework v4.2Enterprise Readiness Assessment